We all know, winning a game (once per day) will get you 10 empire coins. This is nice.
But, I was just asked, "what does winning a game do? You don't get money"
Well, what does it do? It gives you rating. What does that do? Put you on the leaderboards. What does that do? Absolutely nothing.
Some ideas to make winning a game more...enjoyable, even after the game, would be nice.